EPISODE #12 SOFI CHERNYAK
Revealed: AR Filters MaquillAR‘s Founder is Working with Industry LeadersUS’s Biggest Brands
Sofi Chernyak is a digital make-up artist; the founder and CEO of an augmented reality design studio, MaquillAR and an editorial make-up artist. Her augmented reality clients include top beauty and fashion brands such as Lashify, Numero Magazine, and artists like Val Garland and Erin Parsons. Her most recent digital project for Safiya Nyaguard has gained over 46 million impressions. And her make-up portfolio includes publications in Vogue, ID, and New York Times Style as well as work for brands like Versace, LaPerla, and Rebag. Talking with Sofi about augmented reality, what is it and how creative entrepreneur and business owners could use it to increase brand awareness, interact with their customers, about her entrepreneurship journey, how did it and more.